The Fortune at the Bottom of the Pyramid: Eradicating Poverty Through Profits

Tác giả: C. K. Prahalad

Thể loại: Nonfiction

190.000 VND
  • Publisher ‏ : ‎ Wharton School Publishing
  • Publication date ‏ : ‎ August 5, 2004
  • Edition ‏ : ‎ First Edition
  • Language ‏ : ‎ English
  • Print length ‏ : ‎ 401 pages
  • ISBN-10 ‏ : ‎ 0131467506
  • ISBN-13 ‏ : ‎ 978-0131467507
  • Item Weight ‏ : ‎ 1.56 pounds
  • Dimensions ‏ : ‎ 6.25 x 1.37 x 9.45 inches
Số lượng

For more than 50 years, the World Bank, donor nations, various aid agencies, national governments, and, lately, civil society organizations have all tried to but failed to eradicate poverty. The adoption of the Millennium Development Goals (MDG) by the United Nations only underscores the reality that in the 21st century, poverty — and the disenfranchisement that accompanies it — remains one of the world’s most daunting problems. In The Fortune at the Bottom of the Pyramid, C. K. Prahalad argues that the typical pictures of poverty mask the fact that the very poor represent resilient entrepreneurs and value-conscious consumers. What is needed is a better approach to help the poor, an approach that involves partnering with them to innovate and achieve sustainable win–win scenarios . Collaboration between the poor, civil society organizations, governments, and large firms can create the largest and fastest growing markets in the world.

We based our evaluation of book condition on the following criteria:

New: Just like it sounds. A brand-new, unused, unread copy in perfect condition.

Like New: An apparently unread copy in perfect condition. Dust cover is intact; pages are clean and are not marred by notes or folds of any kind.

 * Very Good: A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged.

 * Good: A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include "From the library of" labels or previous owner inscriptions.

 * Acceptable: A readable copy. All pages are intact, and the cover is intact (the dust cover may be missing). Pages can include considerable notes--in pen or highlighter--but the notes cannot obscure the text.

popup

Số lượng:

Tổng tiền:

Chat messenger