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NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time
How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores:
• Does sex actually sell?
• Does subliminal advertising still surround us?
• Can “cool” brands trigger our mating instincts?
• Can our other senses—smell, touch, and sound—be aroused when we see a product?
Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.Đặt sách ngoại văn Buyology: Truth And Lies About Why We Buy Mua sách ngoại văn Buyology: Truth And Lies About Why We Buy Đọc sách ngoại văn Buyology: Truth And Lies About Why We Buy Sách tiếng Anh Buyology: Truth And Lies About Why We Buy Tải về Buyology: Truth And Lies About Why We Buy Review sách Buyology: Truth And Lies About Why We Buy Review phim Buyology: Truth And Lies About Why We Buy Đánh giá Buyology: Truth And Lies About Why We Buy Mua Buyology: Truth And Lies About Why We Buy giá rẻ Buyology: Truth And Lies About Why We Buy Đánh giá Buyology: Truth And Lies About Why We Buy Tác giả Buyology: Truth And Lies About Why We Buy Tiki Buyology: Truth And Lies About Why We Buy Fahasa Buyology: Truth And Lies About Why We Buy Shopee Buyology: Truth And Lies About Why We Buy Amazon Buyology: Truth And Lies About Why We Buy Download PDF Buyology: Truth And Lies About Why We Buy Download epub Buyology: Truth And Lies About Why We Buy Ebook Buyology: Truth And Lies About Why We Buy Tiếng Việt Buyology: Truth And Lies About Why We Buy Sách ngoại văn Buyology: Truth And Lies About Why We Buy Đọc sách Martin Lindstrom Mua sách Martin Lindstrom Review sách Martin Lindstrom
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* New: Just like it sounds. A brand-new, unused, unread copy in perfect condition.
* Like New: An apparently unread copy in perfect condition. Dust cover is intact; pages are clean and are not marred by notes or folds of any kind.
* Very Good: A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged.
* Good: A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include "From the library of" labels or previous owner inscriptions.
* Acceptable: A readable copy. All pages are intact, and the cover is intact (the dust cover may be missing). Pages can include considerable notes--in pen or highlighter--but the notes cannot obscure the text.
