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A candid and indispensable primer on all aspects of advertising from the man Time has called the most sought after wizard in the business.
Told with brutal candor and prodigal generosity, David Ogilvy reveals:
- How to get a job in advertising
- How to choose an agency for your product
- The secrets behind advertising that works
- How to write successful copy--and get people to read it
- Eighteen miracles of research
- What advertising can do for charities
And much, much more.
Đặt sách ngoại văn Ogilvy on Advertising Mua sách ngoại văn Ogilvy on Advertising Đọc sách ngoại văn Ogilvy on Advertising Sách tiếng Anh Ogilvy on Advertising Tải về Ogilvy on Advertising Review sách Ogilvy on Advertising Review phim Ogilvy on Advertising Đánh giá Ogilvy on Advertising Mua Ogilvy on Advertising giá rẻ Ogilvy on Advertising Đánh giá Ogilvy on Advertising Tác giả Ogilvy on Advertising Tiki Ogilvy on Advertising Fahasa Ogilvy on Advertising Shopee Ogilvy on Advertising Amazon Ogilvy on Advertising Download PDF Ogilvy on Advertising Download epub Ogilvy on Advertising Ebook Ogilvy on Advertising Tiếng Việt Ogilvy on Advertising Sách ngoại văn Ogilvy on Advertising Đọc sách David Ogilvy Mua sách David Ogilvy Review sách David Ogilvy
We based our evaluation of book condition on the following criteria:
* New: Just like it sounds. A brand-new, unused, unread copy in perfect condition.
* Like New: An apparently unread copy in perfect condition. Dust cover is intact; pages are clean and are not marred by notes or folds of any kind.
* Very Good: A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged.
* Good: A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include "From the library of" labels or previous owner inscriptions.
* Acceptable: A readable copy. All pages are intact, and the cover is intact (the dust cover may be missing). Pages can include considerable notes--in pen or highlighter--but the notes cannot obscure the text.
