Doing Business in China: How to Profit in the World's Fastest Growing Market

Tác giả: Ted Plafker

Thể loại: Nonfiction

230.000 VND
  • Publisher ‏ : ‎ Business Plus; 1st edition (July 1, 2007)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 304 pages
  • ISBN-13 ‏ : ‎ 978-1859284452
  • Item Weight ‏ : ‎ 15.2 ounces
  • Dimensions ‏ : ‎ 6 x 1 x 8.5 inches
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It's common knowledge that China has the fastest growing economy in the world. What is not common knowledge is exactly how Western companies can gain a foothold and increase their profits by doing business inside this next great superpower. Now, respected business journalist Ted Plafker has written a fully detailed, yet user-friendly handbook on how individuals and companies can succeed in this challenging and often confusing environment. Sections include:
- Pinpointing the Top Emerging Markets: A look at promising sectors such as agriculture, automotive, biotech, financial services, media, retail, and more.
- Laws, Rules & Regulations: A how-to guide to China's complicated and ever-shifting legal landscape.
- Understanding Cultural Differences: Vital topics include "Basic Communication,""Talking Politics,""The Little Things," and more.
- Sales & Marketing: How to promote and move products and services to Chinese consumers.

We based our evaluation of book condition on the following criteria:

New: Just like it sounds. A brand-new, unused, unread copy in perfect condition.

Like New: An apparently unread copy in perfect condition. Dust cover is intact; pages are clean and are not marred by notes or folds of any kind.

 * Very Good: A copy that has been read, but remains in excellent condition. Pages are intact and are not marred by notes or highlighting, but may contain a neat previous owner name. The spine remains undamaged.

 * Good: A copy that has been read, but remains in clean condition. All pages are intact, and the cover is intact. The spine may show signs of wear. Pages can include limited notes and highlighting, and the copy can include "From the library of" labels or previous owner inscriptions.

 * Acceptable: A readable copy. All pages are intact, and the cover is intact (the dust cover may be missing). Pages can include considerable notes--in pen or highlighter--but the notes cannot obscure the text.

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